Exclusive to Pro and Advanced plan subscribers.
Packages give you the option to take multiple products and sell them for one set price. This multi-product package may include partner vendor fulfilled, self-fulfilled, and digital download products. Packages can be created to use only one photograph or multiple photographs. Once you have created your package, you can edit and delete products within the package at any time. Prices are set under Packages and not under the Price List as other products are.
Packages can only be made available using one currency. If you want a package that is sold using two currencies, you will needs to make two separate packages each containing the same products, for each currency.
Packages can be located under any category in the shopping cart. However, if the package uses multiple vendors, at checkout the package will be broken up into these separate categories. For this reason, you will need to give a selling price for each vendor.
This video covers how to create Packages and offer them for sale.
Steps for Selling Packages
- Creating a package product
- Customizing a package presentation
- Add your package to your price lists
- Assign price lists to a gallery or individual photo
Default Pre-filled Packages
For new photographers and current Zenfolio users that have never made a Package in their Zenfolio accounts before, we have made the Package creation process easier by automatically creating pre-filled packages in their accounts.
For those users, their accounts will automatically include four pre-filled Packages that contain the most popular products.
These packages are ready for the photographer to add to their price lists for offering for sale to their clients. Click HERE to see how to add the packages to a price list.
Here are the names and contents of the four pre-filled packages:
Platinum Package | Gold Package | Silver Package | Bronze Package |
Suggested Retail Price: $425 | Suggested Retail Price: $405 | Suggested Retail Price: $105 | Suggested Retail Price: $65 |
2 11” x 14” Prints | 2 11” x 14” Prints | 1 11” x 14” Print | 2 8” x 10” Prints |
4 8” x 10” Prints | 4 8” x 10” Prints | 4 8” x 10” Prints | 6 5” x 7” Prints |
6 5” x 7” Prints | 6 5” x 7” Prints | 6 5” x 7” Prints | 4 4” x 5” Prints |
6 4” x 5” Prints | 6 4” x 5” Prints | 6 4” x 5” Prints | 16 Wallets (4 sets of 4) |
1 11” x 14” Canvas Gallery Wrap | 16 Wallets (4 sets of 4) | 16 Wallets (4 sets of 4) | |
1 Metal Print | 2 4” x 5” Magnets | 1 4” x 5” Magnets | |
1 iPhone phone case | 1 Keychain | ||
1 Samsung phone case | 1 11” x 14” Canvas gallery wrap | ||
1 Mug | 1 8” x 12” Modern metal | ||
1 Digital Download | 1 Digital Download |
Please note: Products in Platinum and Gold Package are from multiple labs, which will cause the order to be split into multiple orders. Orders split into multiple orders will require the client to pay separate shipping costs for each split portion of the order.
The use of these pre-filled packages is optional. You can choose to offer all, some or none of the default packages for sale to your clients. You can edit these packages and set your own prices. Also please feel free to create your own packages to offer for sale if these packages do not fit your photography business needs.
These pre-filled packages are only available for new US Zenfolio subscribers and for current US subscribers that have never made Packages in their accounts before. For photographers with non US plans and those that have already made Packages in their accounts, please proceed to the steps below for how to create a new package in the account.
Creating a Package Product
- In your account, select Selling from the main menu.
- Click Packages.
- Click Create New. A new page will load.
- Enter a name for your Package.
- Select the tab for which currency you would like to add products and accept payment from the drop-down.
- Choose the radial for Single Photo Package if only one photograph is used for all the package products. Or choose Multi-Photo Package if multiple photographs are used for the products.
- You can limit the total number of unique images that can be selected for single-image products by checking box and indicating a number. This pertains to products like prints. This does not pertain to multi-image products like Collages and Photo Books.
- Click Add Products. A pop-up window will load to select products from.
- Select the category of the product you would like to add.
- Check the boxes next to the items you would like to add to your price list.
- Click Add Selected Products. Your package will be updated with all of the items added, listed by category.
Once all your products are chosen, you may need to configure these products. Digital products and self-fulfilled products require little configuring other than determining their set selling price, while vendor products require a number of additional settings. - Choose then color correction setting you wish to use for the products under that category.
- Check the paper options you wish make available to your clients.
Set cropping and color conversion options by clicking the link and making the changes in the pop-up window that appears. - Set the total quantity of this specific product that will be part of your package.
- If your product has framing and mounting option, click the Frame and Mount button, and add the options you want from the pop-up window that appears.
- Set your selling price for the Package
- Click Next
Repeat steps 3 to 7 until you have made changes to all products in the category. Set the selling price for this product category. It is highly recommended the selling price is higher than the total base price.
Repeat steps 1 to 8 until you have made changes to all categories, as each vendor requires their own selling price. Click Save.
If the option is Next rather than Save, you will be taken to the customization screen for the specific package. Otherwise, please follow these steps to customize a package presentation.
Adding a Preselected Photo and Product to a Package
For Advanced plan subscribers, the option is also provided to automatically included a pre-selected image and product on which the image will be printed.
The most popular use of this feature is for including a print, such as an 8X10 print, of a group photo with the package. So, using the 8X10 print example, when a student purchases the package, the package will automatically include the 8X10 print with a group photo of the student's class.
See this guide for how to choose the Pre-selected Photo and Product.
Customizing the Package Presentation
In your account, select Selling from the main menu and click Packages.
Click the name of the package you would like to edit. then select Customize Presentation to edit the package category, description, and uploaded package preview images.
- For Category, click Edit. A Select Category window will open.
- Choose the category or categories where you would like the product to appear in. Select as many categories options as necessary.
- Click Select.
- Type a Description for your Package. This description is displayed when the product is added to the Shopping Cart.
- For Small Preview Image, click Upload your image (highly recommended).
Click Browse and select a photo from the files on your computer.
Image can be up to 244 x 214 pixels and will be displayed 'as is' without any auto resizing. The file should be a JPG, GIF, TIFF, or PNG.
Note: If you don't upload an image then the default 'package' icon will be used as a placeholder.
- For Large Preview Image, click Upload your image (highly recommended).
Click Browse and select a photo from the files on your computer.
Image can be up to 900 x 480 pixels and will be displayed 'as is' without any auto resizing. The file should be a JPG, GIF, TIFF or PNG.
Note: If you don't upload an image then the default 'package' icon will be used as a placeholder.
- Click Save (or Next if you are customizing from the Package creating steps). Your product will be added to your list of available Packages.
The last step is to add the package to a price list to offer the package for sale.
Adding Packages to a Price List
Once you have created your Packages, you will still need to add them to the price list(s) that you have assigned to your galleries/photos This done using the same steps as adding any individual products to the price list.
To get started, open the Price list for editing.
- In your account, go to Selling.
- Click Price Lists.
- Click the name of the price list you would like to edit.
Once the price list has been opened for editing, continue with the steps below.
- Click on Add Products.
- Click on the Category into which you've placed the Package (the default is the Packages category).
- Check the boxes next to the desired Packages (or click Select: All to choose all of them)
- After marking all of the desired Packages, click the Add Selected Products button.
- The selected Packages will be displayed in the Price List.
- Click Save to save the changes to your Price List or click Save & Assign to also assign the price list to galleries.